We’re pleased to announce an important update to our brand structure. As of today, Business Software Reviews at Wheelhouse | 2025 is rebranding to Business Software Reviews at TopAdvisor | 2025 . This change reflects our continued commitment to clarity, transparency, and excellence in the services we provide.
Here’s what’s changing:
- Our software review site will now be known as TopAdvisor.
- Our product offerings, including data services, digital advertising, and lead generation from TopAdvisor, are provided under the YourICP portfolio.
Our expectation is that these changes will make it easier to understand how each brand supports your growth.
What this means for you:
You’ll continue to work with the same team members you know and trust. Your account managers, campaign specialists, and support staff remain dedicated to providing the same white glove experience you’ve come to expect. Your agreements, pricing, and service levels remain the same, only the names and brand visuals are changing.
Why we’re making this change:
Separating our data and media offerings under YourICP and our review site under TopAdvisor allows us to simplify our brand presentation while maintaining the high standards and results you rely on. It’s a clearer structure, not a new direction.
We deeply appreciate the trust you’ve placed in us and are confident this rebrand will make it even easier for you to see how our solutions fit together.
If you have any questions about this update, please reach out to your account manager. We’re here to ensure everything remains seamless for you.
