Act-On vs. HubSpot Marketing Hub: Which is Best?

Act-On vs. HubSpot Marketing Hub: Which is Best?

Act-On vs. HubSpot Marketing Hub Best Overall: Act-On

In our comparison of Act-On vs. HubSpot Marketing Hub, Act-On is the best option with a higher overall TopAdvisor Score. TopAdvisor Score uses a combination of feature and pricing comparison data, and editorial reviews to score software vendors on a scale of 1-10.

Quick Info

Act-On Quick Info
TA Score:
8.6
Pricing Score:
7.7
Feature Score:
7.8
Usability Score:
8.0
Company Size:Small Business, Mid Market
Platforms:
HubSpot Marketing Hub Quick Info
TA Score:
8.4
Pricing Score:
7.6
Feature Score:
7.8
Usability Score:
7.6
Company Size:All Sizes
Platforms:

Pricing

Act-On Pricing
Professional
$1100
per month
Enterprise
Contact Us
HubSpot Marketing Hub Pricing
Free Tools
Free
per month
Starter
$18
per month
Professional
$800
per month
Enterprise
$3600
per month

Features

Act-On Features
  • Keyword Tracking
  • Marketing Analytics
  • Social Analytics
  • Forecasting
  • Web Analytics
  • Revenue Reports
  • Dashboard
  • Email Reports
  • Campaign Monitoring
  • Lead and Opportunity Tracking
  • Data Analytics
  • Lead Scoring
  • Product Tour/Demo
  • Discount/Promotion Management
  • Virtual Event Planning
HubSpot Marketing Hub Features
  • Keyword Tracking
  • Marketing Analytics
  • Social Analytics
  • Forecasting
  • Web Analytics
  • Revenue Reports
  • Dashboard
  • Email Reports
  • Campaign Monitoring
  • Lead and Opportunity Tracking
  • Data Analytics
  • Lead Scoring
  • Product Tour/Demo
  • Discount/Promotion Management
  • Virtual Event Planning

Alternatives

Act-On Alternatives
8.7
8.5
HubSpot Marketing Hub Alternatives
8.7
8.5
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Act-On vs. HubSpot Marketing Hub: Detailed Comparison

Act-On vs. HubSpot Marketing Hub Best Features & Functionality: HubSpot Marketing Hub

Act-On vs. HubSpot Marketing Hub both offer a strong set of features and functionality including Customer Management, Event Management, Reporting & Analytics, Supported Channels, Drag-and-Drop Builders/Designers, Customizable Items, Content Management, Systems/Administrative, Cybersecurity Features, Integration Options, Third-Party Integrations, Governance, Risk, & Compliance (GRC), After-Sales Service. In our feature comparison of Act-On vs. HubSpot Marketing Hub, HubSpot Marketing Hub offers more of the most popular features and tools than Act-On.

Act-On vs. HubSpot Marketing Hub Best Pricing: HubSpot Marketing Hub

In our pricing comparison of Act-On vs. HubSpot Marketing Hub, HubSpot Marketing Hub's pricing starts at Free/month and is more affordable compared to HubSpot Marketing Hub's starting cost of Free/month.

Act-On vs. HubSpot Marketing Hub Best Usability: Act-On

Our comparison of Act-On vs. HubSpot Marketing Hub shows that Act-On scores higher in usability for ease of use, learning curve, setup & support, ease of admin. HubSpot Marketing Hub scores higher in meets requirements, quality of support, but Act-On has the best scores overall for system usability.

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